57785 Magazine
We are pleased to announce that the 2025 issue of Sturgis’ "57785" community and tourism magazine is hot off the press! This marks the third and latest installment in our ongoing love letter to Sturgis, showcasing our people, our businesses, and our way of life.
In this issue, readers will enjoy an intimate look at our small-town Midwest heritage, with stories highlighting local families, business owners, and rising stars. You'll also discover the importance of agriculture in our community, which continues to be our largest and most economically impactful local industry. And of course, we celebrate all things motorcycle, from the small businesses that thrive in the epicenter of moto culture to the iconic events, entertainment, and worldwide companies that create our impossible-to-duplicate Sturgis experience.
This year’s magazine continues to be a trusted source of information for our guests: before they arrive, in every visitor pack and at welcome centers across the region; during their stay, to enhance their experience; and after they leave, as a reminder of their journey and a way to share it with friends and family. Perhaps most importantly, the magazine reminds us of who we are as a community—and why Sturgis is such an incredible place to call home.
Stop by our office at the Sturgis Welcome Center to pick up your copy and get to know #Sturgis365!
